Always on
Directory Listing
Get found without paying to exist.
Freeforever
- Live public listing
- Name, photo, site, and contact details
- Category + neighborhood tagging
- Reviewed verification pathway
Central Ohio · Verified & independent
Find your
Columbus.
Around The Way is the verified map of Black-owned businesses across Central Ohio. Search, browse, spend on purpose.
Live directory · updated today
Own a business? List free →Scroll
The map
Search that knows the neighborhood.
Categories, neighborhoods, and verified filters — built to move you from curiosity to a table, a chair, or a cart.
Open the directory
Barbers near Franklinton…12 near you
Verified, not scraped
Real businesses. Real hands. Reviewed.
Every listing is checked, tagged, and given a page that actually looks like the place it represents.
See how verification worksVerified · Black-owned
The directory
The product is not the pitch. The product is the map.
Browse categories, tap into neighborhoods, and get to business detail pages that feel like real places — not placeholders.
Built to be used
Faster search, stronger cards, better trust markers, and cleaner routes from discovery to action.
Explore the directoryCategory pulse
Restaurants
Dinner, lunch, brunch, and late-night staples.
Category pulse
Barbers & salons
Book the chair. Keep the money local.
Category pulse
Creatives
Photographers, designers, stylists, and makers.
If we say buy Black, we need to know where Black is.
Powered by Kin+
Read Kin+. The newsroom around the way.
Local news, culture, and the businesses moving Columbus forward — delivered with context, not fluff.
Own a business?
Put your business around the way.
List free in Around The Way, get discovered by people already looking for you, and step into Kin+ visibility when you want more weight behind your name.
Free to list
Reviewed in 1–3 business days
Partner visibility starts at $250/mo
Visibility tiers
Start free. Step into the spotlight when you want more reach.
The free listing gets you on the map. Paid tiers push you in front of the people using the map, reading Kin+, and moving through our network every day.
Partner tier
Community Partner
Steady visibility with enough weight to be seen.
$250/ month
- Directory listing stays live
- Rotating Kin Daily banner placement
- Priority spotlight consideration
- Month-to-month billing
How it works
No mystery. No agency fog. Just four clean moves.
This section is direct on purpose. You should know what you do, what we do, and how quickly the platform moves before you ever commit.
01
Pick your tier
~5 minutes
What you do
- Scan the rate card
- Pick free listing or paid visibility
- Decide how hard you want to push
What we do
- — Show the specs up front
- — Keep monthly caps tight so placement still means something
02
Sign up & verify
1 business day
What you do
- Create your account
- Tell us about the business
- Share proof if verification applies
What we do
- — Review the business details
- — Confirm fit for Around The Way
- — Prep your listing to publish cleanly
03
Upload your creative
~15 minutes
What you do
- Add your photo, logo, CTA, and link
- Choose where you want attention to land
What we do
- — Check against the spec
- — Flag anything weak or off-format before it goes live
04
Approval & go live
1–3 business days
What you do
- Watch your dashboard
- Track views, clicks, and delivery once approved
What we do
- — Approve the creative
- — Publish your listing or launch your rotation across Kin+ surfaces
Waitlist
If the tier is full, get in line early.
We keep caps on paid placements so the attention stays real. Drop your details and we'll reach out when the next slot opens.
FAQ
Questions, answered straight.
Who should use this?
Black-owned businesses in or around Central Ohio, plus the people trying to find and support them with less friction.
Do I have to pay to show up?
No. The directory listing is free. Paid tiers are for businesses that want extra visibility across Kin+ surfaces.
How fast do submissions go live?
Most listings are reviewed in one to three business days. If we need more info, we reach out first.
What does a paid tier actually change?
It moves your business from simply being present to being actively surfaced through banners, spotlights, and partner-weighted placements.